Stone Island’s new store is nothing short of an interiors dream. Located in Corso Giacomo Matteotti 18, in the Palazzo del Toro, The prestigious location encompassing two levels provides ample space for the Stone Island and Shadow Project collections.
The bush-hammered stone was selected for both the floor walls, interspersed with painted metallic mesh surface treatments. Hangers are made of typically cool carbon and anodised aluminium bars. The modular shelves in mirror anthracite Alucobond are covered with black felt.
Other furnishings and details can be found in compressed yellow or natural felt and through-colour MDF are enhanced with unprecedented craftsmanship and an industrial look.
The area dedicated to the Shadow Project is defined by a blue-black steel floor and carbon garment hangers on the walls. Large windows are found on both floors, both facing the street and the arcade. The interior design follows the concept used for Stone Island stores created by Marc Buhre, industrial designer from Heidelberg (Germany) and founder of Zeichenweg TM architectural firm. Each element of the system has been created to work together in a highly functional design.
The historic address in Corso Venezia 12 – the brand’s first flagship, opened in 1999 and now undergoing renovation – will be dedicated to Stone Island Junior, the collection for children and youth from 2 to 14 years.